4 Comments
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Service and Hospitality's avatar

Insightful post. The best demarketing strategies protect the guest experience and brand value without making guests/customers feel unwelcome or misled.

Dawn Gribble's avatar

Exactly, true hospitality

Emily @ Elevate Hospitality's avatar

Demarketing low-margin offers is such a sharp move for brand integrity. Protecting the margin is ultimately protecting the magic of the guest experience.

Dawn Gribble's avatar

Completely agree