Are expensive external consulting fees and vague strategic sessions draining your venue's resources?
In this episode, Hospitality Marketing Expert Dawn Gribble outlines how hotel and restaurant owners, general managers, and hospitality marketers can execute a commercial-grade strategic audit.
Learn how to identify hidden rate-parity leaks, eliminate mobile booking friction, optimise menu contribution margins, and build an actionable 90-day execution roadmap that directly protects your gross operating profit.
If you want to dive deeper into this framework, you can access the full Hospitality SWOT Analysis Workbook on the Hospitality Marketing Hub, or book a comprehensive Digital Marketing Audit with DG Consulting to have an expert pinpoint your exact revenue leaks.
Hospitality SWOT Analysis Workbook
Why waste thousands on external agency fees to find your revenue leaks?
When strategic decisions are based on guesswork or executive opinion, the result is wasted ad spend and active P&L leaks. Every week you operate without a clear commercial diagnostic, you risk losing direct bookings to OTA rate-parity undercutting and mobile checkout friction.
The Hospitality SWOT Analysis Workbook provides a fast, structured, and repeatable system to regain control over your marketing execution. Built on over 25 years of commercial hospitality experience, this efficiency-driven diagnostic eliminates circular debate and grounds your strategy in hard yield metrics.
Key Deliverables
Diagnose Use the pre-workshop data checklist and 30+ pages of targeted operational prompts to expose hidden rate-parity leaks, booking engine friction, and unoptimised menu margins.
Identify Filter your findings through an objective commercial decision matrix to isolate high-margin priorities from daily operational distractions.
Execute Transform your diagnostic results into a clear 90-day execution roadmap with strict team ownership and measurable commercial targets.
Stop managing by opinion. Align your department heads, protect your cash flow, and secure a competitive advantage with a strategy that actually drives revenue.
