Stop paying five-figure agency retainers for generic advice. VIP Membership gives you actionable marketing frameworks, seasonal campaign blueprints, and digital growth strategies that protect your bottom line.
No guru rubbish. No vague theory. No ‘post more’ nonsense.
What You Get as a VIP Member
In addition to Tuesday’s intelligence updates, you’ll also get:
🗞️ Thursday VIP Exclusive Insights
Every Thursday, you get the exact steps, live tests, and pricing data you need to fix your marketing and protect your bookings before your local competitors even know what changed.
⭐ Exclusively for VIP members and only on Substack
📰 Monthly Strategy Report
Every month, you’ll receive a comprehensive, strategic intelligence report directly to your inbox.
Seasonal Booking-Window Blueprints: Lock in high-margin event, holiday, and seasonal revenue months before your competitors start planning.
Monthly Campaign Calendars: Complete execution timelines detailing exactly what campaigns to run, when to launch them, and how to position your offer.
Algorithmic Directives: Straightforward operational guidance detailing the exact adjustments required across Google, Social Media, Email and AI search to protect your direct bookings.
📚 Immediate Access: The Tactical Strategy Vault
The moment you join, you get instant access to the complete library of execution-ready hospitality playbooks including:
The No-Show Recovery Playbook: Recapture ghost covers, reduce last-minute cancellations, and lock in advance table deposits.
The Review Risk Management Playbook: Shield your venue from reputational hits and safeguard your visibility across Google and TripAdvisor.
Plugging Invisible Revenue Leaks: Audit and fix booking-engine drop-offs, broken enquiry funnels, and lost corporate covers.
What Industry Leaders Say
“Dawn offered such thoughtful insights into AI and where the foodservice industry is heading... It is rare to find someone who combines deep expertise with the ability to communicate so clearly and compellingly. Dawn is one of the finest writers I have ever come across. She brings a level of polish and professionalism that elevates every project she touches.”
— Jay Ashton, Sysco
If just one playbook helps your team recover a single no-show table or secure one corporate group booking, the membership fee pays for itself
Monthly VIP Access: £15 / month
Annual VIP Access: £150 / year (Save £30)